Exporters must tap emerging markets: IIFT expert

Indian exporters, particularly small and medium-sized enterprises, need to diversify and tap into emerging markets as traditional and developed markets continue to shrink, said K. Rangarajan, Professor and Head of the Indian Institute of Foreign Trade (IIFT), Kolkata campus.

- OUR CORRESPONDENT

KOLKATA:

Highlighting that countries in the Commonwealth of Independent States (CIS) recorded a robust 4.4 percent growth in merchandise trade in 2025, while India's merchandise exports grew at a modest 2 per cent, Rangarajan noted that traditional markets are not only contracting but also facing intense competition.

To bridge this gap, he recommended micro-level interventions to strengthen India's merchandise export performance.