POCO launches the POCO F8 Series

POCO has officially unveiled its POCO F8 Series, marking the brand's next major step in performance-driven smartphone innovation.

- JERSEY DENISE MANAHAN

Set against the vibrant coast of Bali, the launch event gathered media and partners from around the world for the debut of POCO’s newest flagship devices: the POCO F8 Pro and the POCO F8 Ultra.

Ultrapower Ascended is more than a slogan for POCO — it’s a promise to a new wave of tech enthusiasts seeking both power and value. POCO emphasized its mission to deliver flagship-level performance and long-term value to a new generation of curious users. During the launch, POCO announced a major collaboration with Bose. POCO and Bose, with their shared commitment to high performance and innovation, aim to redefine the mobile audio experience by introducing clearer, richer, and more immersive sound across everyday use cases.

The POCO F8 series was not the only line that launched today. Alongside these flagship smartphones, POCO expanded its ecosystem with two new powerful tablets: the POCO Pad X1 and the POCO Pad Mi.

POCO's Vision for the F8 Series

"Through seven years of dedicated effort, POCO has grown into a key player in the smartphone market, continuously challenging conventions with innovations," shared Kang Lou, Senior Product Marketing Manager and Spokesperson at POCO Global. Lou also noted that the F8 series is designed to meet the expectations of a more demanding, diverse audience. “As POCO enters the premium segment, the brand will remain committed to delivering high-quality and high-value products that are within everyone's reach,” Lou added.

Next-Level Display Experience

The POCO F8 Pro is equipped with a 6.59-inch AMOLED panel built for clarity and responsiveness in any setting. It features a smooth 120Hz refresh rate, a peak brightness of 3500 nits, and up to 2560Hz instant touch sampling for ultra-fast input. With support for 68 billion colors, DCI-P3, HDR10+, and Dolby Vision, the display is engineered for vibrant, accurate visuals across gaming, streaming, and everyday use.