Live up with Lessandra: A new chapter in affordable premium living arises

Lessandra, the newest residential brand from the Villar Group, officially launched with a renewed commitment to make quality homeownership more accessible.

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During its grand event, “Live Up with Lessandra,” the brand introduced not only a fresh lineup of developments, but also a reimagined approach to living that’s elevated, attainable, and well-designed.

With the tagline “Elevate Your Lifestyle Affordably,” Lessandra is more than just a housing brand as it offers homes that bridge the gap between aspiration and attainability.

“It's a reaffirmation of a promise and the dawn of a new era for affordable housing,” said Red Rosales, group head of Lessandra.