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Stakeholders Unite To Revive Kashmir Tourism
Kashmir Observer
|MAY 25, 2025 ISSUE
SRINAGAR: In a significant move to revive Jammu and Kashmir’s tourism sector following the recent Pahalgam terror attack, the JK Hoteliers Club, in collaboration with J&K Tourism, is set to host the Familiarisation Tour (FAM Tour) event in Srinagar.
The event will bring together tour operators from across India, national media, and prominent public figures in a collective effort to restore confidence among travellers and boost the region's image as a safe and welcoming destination.
Tariq Ghani, Secretary General JK Hoteliers Club, said, “In order to revive tourism, JK Hoteliers Club, tour Operators and House Boat owners in collaboration with J&K Tourism are organizing the FAM Tour event in Srinagar, in which tour operators from across the country will participate.”
“We have also invited CM Omar Abdullah and national media to participate in the event, and this will help us to build confidence among visitors,” he added.
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