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Shamsa Entertainment City opens its doors at Expo Centre Sharjah
Gulf Today
|August 01, 2025
The Sharjah Chamber of Commerce and Industry (SCCI) and the Sharjah Commerce and Tourism Development Authority (SCTDA) officially inaugurated the “Shamsa Entertainment City” on Thursday, at Expo Centre Sharjah.

Positioned as a key attraction of this year's Sharjah Summer Promotions, the initiative offers an exceptional family-friendly destination under the theme “Shamsa Festival - Where Joy Shines”. The event welcoming residents and tourists with an immersive entertainment environment and interactive play zones.
The opening ceremony was attended by Abdallah Sultan Al Owais, Chairman of SCCI, and Sheikh Salem Bin Mohammed Al Qasimi, Director of SCTDA. Also present were Mohammad Ahmed Amin Al-Awadi, Director-General of SCCI, and Jamal Bouzanjal, General Coordinator of Sharjah Summer Promotions, alongside key government officials and representatives of partner entities across the emirate.
Located at Expo Centre Sharjah, the “Shamsa Entertainment City” is open daily to visitors through August 30. Operating hours are from 10:00 a.m. to 10:00 pm on weekdays, extended to 11:00 pm on Saturdays and Sundays, and from 4:00 pm to 11:00 p.m. on Fridays.
The new entertainment destination provides an immersive environment tailored to enhance children’s engagement through interactive experiences and diverse activities designed with innovation at its core.
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