MBRF's 'Knowledge Summer' promotes culture of reading

The Mohammed bin Rashid Al Maktoum Knowledge Foundation (MBRF) launched its summer initiative titled "Knowledge Summer" to promote a culture of reading across all segments of society.

- Gulf Today, Staff Reporter

Developed to encourage families and children to adopt reading during the summer break, the initiative aligns with the “Year of Community” and its mission to support community development and growth.

The MBRF highlighted that the initiative includes a variety of activities, such as distributing 700 reading packages with over 14,000 books.

This project, part of “My Family is Reading,” is being carried out in partnership with government agencies, community groups, and other organisations.

Jamal Bin Huwaireb, CEO of MBRF, reiterated that the initiative supports the Foundation's ongoing efforts to make reading a regular part of daily life and a habit among families and communities.

He emphasised that the initiative shows MBRF's commitment to encouraging people to use their leisure time to gain knowledge and expand their intellectual horizons.