Denemek ALTIN - Özgür
Unravelling an anti-ageing brand
Financial Express Kochi
|March 24, 2025
Why Bachchan remains the advertiser's safest bet
HE PAID ₹120 CRORE in taxes and became India's highest tax-paying celebrity for FY 2024-25, surpassing Shah Rukh Khan (₹92 crore) and Thalapathy Vijay (₹80 crore), who are decades his junior in age and in their exploits in the film industry.
At 82, Amitabh Bachchan makes the art of pushing beyond limits look easy in a world where age is often perceived as a barrier to new challenges.
"Amitabh Bachchan is the face of trust," says Sonya V Kapoor, founder of M5 Entertainment. "When it comes to credibility, the first name that pops up is his. He's built a legacy through sheer discipline." Kapoor likens his achievement to MS Dhoni's in cricket: "Both have faced struggles, but their resilience has set them apart."
Bu hikaye Financial Express Kochi dergisinin March 24, 2025 baskısından alınmıştır.
Binlerce özenle seçilmiş premium hikayeye ve 9.000'den fazla dergi ve gazeteye erişmek için Magzter GOLD'a abone olun.
Zaten abone misiniz? Oturum aç
Financial Express Kochi'den DAHA FAZLA HİKAYE
Financial Express Kochi
Indices log worst weekly fall in 3 months
GLOBAL CUES DAMPEN MOOD
2 mins
January 10, 2026
Financial Express Kochi
Meta signs nuclear deals for data centres
META PLATFORMS
1 min
January 10, 2026
Financial Express Kochi
Merck may acquire Revolution Medicines
MERCK & CO IS in talks to acquire the cancer-focused biotech company Revolution Medicines, according to a report in the FT.
1 min
January 10, 2026
Financial Express Kochi
RBI guv: Regulators and regulated are in the same team
RESERVE BANK OF India (RBI) governor Sanjay Malhotra on Friday said digitalisation is transforming the financial system, demanding agility and collaboration in regulation and supervision.
1 min
January 10, 2026
Financial Express Kochi
Pick. Drop. Repeat
GIG WORKERS ARE OFTEN AT THE MERCY OF ALGORITHMIC MANAGEMENT PRACTICES THAT EXHIBIT BIAS AND NEGATIVELY IMPACT THEIR EARNINGS
3 mins
January 10, 2026
Financial Express Kochi
Takes the DaVinci Code to the road
THE USP OF THIS SUV IS ITS SUSPENSION NAMED AFTER THE RENAISSANCE GENIUS
2 mins
January 10, 2026
Financial Express Kochi
Jeep is the rare car brand that's cutting prices right now
STELLANTIS NV'S JEEP brand is mounting a turnaround bid by cutting prices, an unusual strategyin an increasingly exorbitant US car market.
1 mins
January 10, 2026
Financial Express Kochi
Major reforms expected in customs procedures
AS FINANCE MINISTER Nirmala Sitharaman is set to present the Union Budget for FY27 in Parliament on February 1, industry stakeholders and tax experts are expecting significant reforms in the customs procedures, particularly the simplification of the special valuation branch (SVB) process.
1 mins
January 10, 2026
Financial Express Kochi
China to roll out package of policies
CHINA'S CABINET HELD a meeting on Friday about implementing a package of fiscal and financial policies to boost domestic demand, including initiatives to spur household consumption, state broadcaster CCTV reported.
1 min
January 10, 2026
Financial Express Kochi
US job growth slows in December
US JOB GROWTH slowed more than expected in December amid business caution about hiring because of import tariffs and rising artificial intelligence investment, but the unemployment rate dipped to 4.4%, supporting expectations the Federal Reserve would leave interest rates unchanged this month.
1 min
January 10, 2026
Listen
Translate
Change font size