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Orders for new Xiaomi SUV heighten threat to Tesla
Financial Express Kochi
|June 28, 2025
Strong Start
EXCEPTIONALLY STRONG INITIAL orders for Xiaomi's YU7 electric sport utility vehicle sent shares in the automotive newcomer to a record high on Friday and fanned speculation that Tesla may have to cut prices to fight back.
In the first 18 hours after the YU7 went on sale, Xiaomi received some 240,000 orders that it considers locked in, with buyers having paid either a hefty deposit for ready-to-deliver cars or a smaller deposit for cars still to be made.
The smartphone and appliance maker made a huge splash in China's electric vehicle market with the launch of its first vehicle, the SU7 sedan, in March last year. The car has outsold Tesla's Model 3 in China on a monthly basis since December and has even earned a rave review from Ford CEO Jim Farley.
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