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Households putting experiences before physical items

Derby Telegraph

|

May 07, 2026

EXPERIENCES are taking priority over discretionary spending on physical belongings in households’ budgets, research indicates.

Nine in 10 (88%) people surveyed across the UK would be inclined to redirect spending that might otherwise go on buying discretionary items towards lived experiences, according to the survey for Mastercard.

About seven in 10 (71%) said that lived experiences are more important to them than ever.

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