Snickers officially launched in Sri Lanka with island-wide pop-up experience

Global chocolate brand Snickers has officially launched in Sri Lanka, marking Mars Incorporated’s latest entry into the country’s confectionery market.

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To celebrate the launch, Snickers introduced a two-week travelling Snickers Pop-Up Experience and a social media challenge titled #SnickersOnWheels. The popup truck will visit key towns including Colombo, Negombo, Gampaha, Panadura, Moratuwa and Maharagama from October 17 to 30, featuring interactive games, giveaways, and merchan