The Colour of Sustainability

Advancing Climate Solutions Through Eco-Labelled Dyes

This article discusses the environmental challenges posed by the dyeing industry, particularly the harmful effects of synthetic dyes. Mehak Kaur and Dr Mayurika Goel pen down the rise of eco-labels as a tool for promoting sustainable practices in the fashion industry, with a focus on TERI’s pioneering work in developing microbial dyes.

The dyeing industry is notorious for its detrimental impact on both health and the environment. Labelled as the tenth most polluting sector globally, it consumes vast amounts of water, energy, and chemicals. Alarmingly, 20–75 per cent of dyes are discharged as waste effluent, exacerbating environmental degradation. Despite its negative impacts, the global fashion industry has grown rapidly over the past decade, driven by trends such as fast fashion, consumerism, and e-commerce. This expansion has made synthetic dyeing a central part of the industry, with India emerging as a global leader.

Growing Demand for Sustainable Practices

As awareness of environmental issues grows, many consumers are rethinking their purchasing behaviours and demanding more sustainable practices from businesses. In response, an increasing number of companies are adopting eco-friendly dyes, which are becoming a key focus for sustainability in the textile sector. This shift has given rise to eco-labels — certifications used to market and communicate sustainability efforts to consumers.