The LIBIDO lie

HOW HIGH IS THE MALE SEX DRIVE REALLY?

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From men being referred to as ‘the chasers’ and women as ‘the gatekeepers’ in relationships, to how mainstream film and TV portray males, it’s hard to escape the belief that straight, cis-gendered men are the sexually dominant gender.

Take Hugh Grant’s hypersexual, commitment-phobic Daniel Cleaver in Bridget Jones’s Diary or Leonardo DiCaprio’s Jordan Belfort in The Wolf of Wall Street – these men want it all the time, and so does every man! But is it true? What do we actually know about male libido?

DAMAGING STEREOTYPES

The views on female desire have changed as vibrators have become a form of wellness, and being a sexually liberal woman is more socially acceptable than ever before. However, conventional understandings of masculinity are still creating harmful sexual stereotypes for straight, cis-gendered men – the understanding of men as sex-obsessed being one of them.