The Music That Hit the Mark in Indian Hip-Hop According to Spotify's Rap 91

Hip-hop from the country has been growing beyond Hindi and beyond India, finding global following

- ANURAG TAGAT

This week, over 25 artists gather at the third edition of Spotify India's showcase gig Rap 91 Live, which takes its name from the music giant's flagship playlist for rap in India.

Rap 91 has seen an over 110% growth in followers in the last two years alone, according to Spotify.

If you've followed the playlist, then you know that for quite some time – and deservedly so – Bengaluru-based rapper Hanumankind was on the cover of Rap 91. This seems to have changed only recently, bringing in Krsna on the cover, which is only apt since the “Joota Japani” rapper takes top billing at Rap 91 Live, taking place at Mehboob Studios in Mumbai on Nov. 10, 2024.

Including the success of Hanumankind and producer Kalmi’s “Big Dawgs,” there’s a lot more bubbling in terms of trends in Indian hip-hop. Here’s a look at just a few movers and shakers.

Which language has seen the most growth in hip-hop in India in 2023-24?