Collaborate to Thrive

The discussion explored how leading fashion brands are leveraging collaboration to strengthen operations, enhance consumer engagement, and drive growth.

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The fashion retail is undergoing industry a major transformation, driven by evolving consumer behaviour, digitalisation, discounting trends, supply chain complexities, and growing sustainability demands. In this rapidly changing landscape, businesses must re-think, re-imagine, and re-model their strategies to stay competitive. One of the most powerful ways to achieve this is through collaboration across the entire value chain.

At the India Fashion Forum 2025, a highimpact session titled 'Collaborate to Thrive' brought together some of the most influential leaders in the industry to discuss the role of partnerships in driving success. Moderated by Vishak Kumar, CEO, Madura Fashion & Lifestyle and ABFRL, the panel featured esteemed speakers:

• Akhilesh Prasad, President & CEO, Fashion & Lifestyle Business, Reliance Retail

• Shailesh Chaturvedi, MD & CEO, Arvind Fashions

• Venu Nair, Chief of Strategic Partnerships & Omnichannel, Myntra Fashion

The discussion explored how leading fashion brands are leveraging collaboration to strengthen operations, enhance consumer engagement, and drive growth. Panelists shared insights on what the industry is doing well and how working together can unlock new opportunities for brands, retailers, and stakeholders alike.

"Over the years, the industry has made significant progress, and if there were an index tracking market capitalisation, valuation, or enterprise value, a comparison from 20 years ago to today would show a remarkable upward trajectory. When an industry thrives, it naturally attracts major business groups and investors who recognise its strong growth potential and find it an appealing sector to invest in," said Shailesh Chaturvedi, MD & CEO, Arvind Fashions.