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40 Under 40 - Simplifying Content Creation
BW Businessworld
|October 05, 2024
InVideo aims to revolutionise video creation by leveraging AI to simplify and democratise the process for every user
SANKET SHAH
Co-founder & CEO InVideo
As India’s digital landscape evolves, the popularity of short videos and influencer marketing, especially through micro-regional influencers, continues to soar. Creating videos can be a daunting task, even for the most passionate creators. This challenge led to the founding of InVideo in 2017, a text-to-video generation platform harnessing the power of generative AI. At a time when many in India were just beginning to understand generative AI.
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