THE IMPACT LINEUP

AT THE ANNUAL CONFERENCE, DAIMLER INDIA COMMERCIAL VEHICLES INTRODUCED THE MY24 BHARATBENZ PORTFOLIO AGAINST THE BACKDROP OF A ROBUST PERFORMANCE, WRITES RICHA TYAGI.

- RICHA TYAGI

DICV'S TRANSFORMATIVE IMPACT ON THE INDIAN CV INDUSTRY IS ATTRIBUTED TO THE INITIATIVES BELOW:

• First to introduce the Total Cost of Ownership (TCO) concept in the Indian CV market. 
• Introduced factory-fitted steel cabins, ensuring unmatched durability and safety standards.
• Setting new standards by offering AC cabin trucks since 2013, enhancing driver comfort and productivity.
• Unmatched and unseen levels of powertrain reliability.
• Utilised the potential of India with over 92 per cent localisation
• 30-35 per cent of exports in over 60 countries

Daimler India Commercial Vehicles turns 11. The wholly-owned subsidiary of Daimler Truck AG marked a significant milestone for the India operations. In the inaugural address at the Annual conference at the Oragadam plant, Satyakam Arya, Managing Director and Chief Executive Officer of the company (DICV) reflected on the achievements and shared the future aspirations, underlining DICV’s commitment to bringing innovation, excellence and sustainability to the fore in the Indian CV industry. Reflecting on the performance of 2023, Arya expressed that the year 2023 was a pivotal year in the DICV’s history.