Patriotism In Air: City To Wear The Tricolour

As preparations for Independence Day kick in, Delhi gets ready to be adorned with the national flag flying high atop offices, markets and other prominent spots, with heritage monuments getting swathed in tricolour illumination, reports Amit Pandey

- Amit Pandey

WITH Independence Day just a few days away, the feeling of patriotism hits differently and people are seen preparing for the celebrating with great enthusiasm. Manoj Kumar, who runs Garg Enterprises at the Nabi Karim Bazaar of Sadar was seen busy interacting with customers ahead of Independence Day.

Kumar was calculating the total amount of flags while talking to a customer on call and said, "The demand for tricolour flags is high this year, I am giving you adequate rates." After a minute of bargaining, Manoj settled to sell flags at ₹25 each. After cutting the call, he had a long queue of customers waiting to buy flags.

In the last ten years, this was the first time when Manoj saw such a huge crowd at the market. Manoj has been in the business of making flags, badges, stickers and caps for ten years and he mainly deals in manufacturing. “This year we are receiving orders from across the country. Till now, we have delivered more than ₹10 lakh tricolour flags to Kerala, Uttar Pradesh, Punjab, Haryana and other states.”

He attributed the rising demands to the recently launched campaign, “Har Ghar Tiranga”.

Prime Minister Narendra Modi launched the campaign on July 22, and urged every citizen to hoist the flag on the 75th year of India’s independence. To increase awareness, Modi even asked people to put the tricolour as the display picture on social media accounts.