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Baselworld 2016: By Popular Demand
CROWN Singapore
|June 2016
Rejuvenated best-sellers and sensible price tags offer optimism for a slow retail market.
Ever watched a trailer and by the end of it, felt like you’ve seen the actual movie? BaselWorld 2016 was a bit like that. In the days leading to the annual exposition, the Internet was abuzz with pre-show offerings that set the tone for the fair. When the doors opened, brands burst off the starting blocks with creations that were quickly hyped as the hits of the year. By the end of the fair’s first day, one truly felt like he has seen all the best bits.
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