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What Your Customers Need To Know About Lab Grown Diamonds
The Art of Jewellery
|July 2023
As a retailer, when selling lab to be able to disclose all the facts about them in order to help your customer make an informed purchase, and avoid risking your business in the long run
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Here are a few key points that you should be conveying to your clients in regard to lab grown diamonds and their difference from natural diamonds.
Identical Carbon Structure
Lab Grown diamonds have the identical carbon structure to natural diamonds. Lab grown diamonds are made from a natural diamond seed in a laboratory with equipment that replicates nature's harsh conditions that resulted in the formation of natural diamonds billion years ago (heat and pressure).
Lab grown diamonds can be duplicated to have the exact same characteristics as natural, however it's important to inform your customers though that with natural diamonds, no two diamonds are the same. Even when having identical color, clarity and carat grade, still the type of inclusion acts like a fingerprint and differentiates one diamond from another. In contrast, growing two diamonds at the same time in a lab, results in creating identical diamonds with identical fingerprints.
Price and Value
Rarity and scarcity mean shortage of supply in comparison to demand. Usually, the supply in these cases cannot increase to meet the demand due to limitations, like nature, and therefore the value rises and the item becomes valuable. There are finite resources that can produce natural diamonds which have formed over billion years ago. The relative limited supply of natural diamonds explains its value based on rarity. This is especially true for better quality diamonds (higher colors and clarities and fewer flaws).
Bu hikaye The Art of Jewellery dergisinin July 2023 baskısından alınmıştır.
Binlerce özenle seçilmiş premium hikayeye ve 9.000'den fazla dergi ve gazeteye erişmek için Magzter GOLD'a abone olun.
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