Oroarezzo Gets A 10% Boost In Exhibitor Numbers

The 38th edition of Oroarezzo saw a 10% rise in foreign exhibitor participation.

- 

This was the first edition to be managed by Italian Exhibition Group SpA (IEG), following the agreement signed with Arezzo Fiere e Congressi Srl, defining a unified organisation for the Italian goldsmithy-jewellery sector headed by IEG. An agreement which has enhanced Oroarezzo already from this 2017 edition, sold out in terms of exhibition spaces, international buyer numbers, featuring an array of institutional relations and a rich programme of events.

The four-day event was visited by 450 international buyers from 60 countries hosted with the support of the ministry of economic development and the Italian Institute for Foreign Trade (ICE). Visitors were able to discover inventory of 650 brands, 94% of which were Italian, representing all the major Italian goldsmithy districts (Arezzo, Vicenza, Valenza, Torre del Greco, Florence, Milan); 75% of exhibitors were goldsmithy companies, 13% were machinery companies and 12% cash & carry companies.

With the new management under IEG, Oroarezzo, an important platform within the sector’s dedicated national fair system, for the international promotion of Made in Italy jewellery, has become an integral part of a system consisting of international events in Vicenza under the Vicenzaoro brand. The consolidated organisation of Italian goldsmithy events includes the three editions of Vicenzaoro ( January, September and Dubai) and the two Arezzobased events, Oroarezzo and Gold Italy.