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Moviepass Founder's Next Act: Watch Ads, See Free Movies
AppleMagazine
|May 3, 2019
Stacy Spikes co-founded MoviePass, a subscription service that lets you frequent movie theaters for a set monthly fee. After MoviePass sold offa majority stake in 2017, Spikes watched as the new owners quickly expanded, only to find the cost of all those movie tickets too high to sustain.
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Now Spikes has a new idea: free movie tickets for people who first agree to watch ads. His new startup is called PreShow.
Spikes spoke with Media recently about the state of movie theaters. Questions and answers have been edited for length and clarity.
Q: Why change moviegoing?
A: If you do not evolve with the times, you will wake up and find you’re like a record store or a video (rental) store. To keep cinema at the forefront, we need to be innovating.
Q: You get a free movie ticket after watching at least 15 minutes of video ads on your phone. What’s to stop me from just leaving the ads running on a table?
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