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Procuring Profits From Property

Outlook Money

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October 2019

Empowering investors to reap profit from the real estate sector

- Anagh Pal

Procuring Profits From Property

Fintech has transformed the way we invest. Not only has it made investments easy and hassle-free, it has also led to the emergence of more sophisticated investment avenues.

We take a look at SmartOwner, a start-up in the real estate space. SmartOwner was founded in 2012 at a time when the fintech revolution in India had not yet reached real estate. Headed by CEO, Vikram Chari, with previous experience running a real estate investment company in the US, SmartOwner brought together a board comprising vital cross-functional experts in technology, finance, and venture capital.

The business model

The organization is a property investment management company and marketplace. It brings together the financial expertise of a large private equity fund, the legal expertise of a law firm, and the real estate expertise of a top developer to a common platform to give real estate investors access to exclusive high-return opportunities. SmartOwner enables investors to profit from the fastest growing asset classes within real estate such as coworking, while also enabling them to participate in more traditional commercial and residential investment opportunities.

Investment opportunities

As a fintech company, SmartOwner offers ample investment oportunities for several willing investors. Some of them are explained below:

Portfolio management services

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