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Jalmahotsav The Making Of An Event
MICE Talk
|April 2017
A month-long fest of Jalmahotsav, hosted by the MPTDC ended with memories to cherish for enthused travellers. Prakash Kundalia, Director, AUM event, enumerates on the logistics of organising such a large-scale event.
The calm waters of Indira Sagar Dam contrast the buzzing festival which has sprung up on its banks in Hanuwantiya, spread approximately 950 sq. kms. Called as Jal Mahotsav or water festival, organised by the Madhya Pradesh Tourism Department Corporation (MPTDC), the festival was held from December 15, 2016 until January 15, 2017. While the state has a huge potential to boom the tourism sector, the fest has proven to be an ideal getaway for enthused travellers, business mixed with leisure, meetings being held on a houseboat, adventure water, air, land activities, exploring the small islands within the dam and much more. We get you excerpt of an interview with the event organisation that made it a runaway success.
Can you elaborate on the logistics for organising such a high scale event?
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