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Be Authentic While Telling Stories...

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July 22, 2018

These are some of the most common questions I face when I introduce myself as the head of content for Vice India.

- Samira Kanwar

Be Authentic While Telling Stories...

When the brand you represent has such a strong legacy attached to it and the reputation of being a true challenger of the status quo, it is not surprising to see high levels of curiosity. At every step of defining ourselves as a youth media company, we have to be careful in maintaining a fine balance between being true to the Vice DNA while being true to the pulse of India.

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It's A Win-Win @ Cannes

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Charting A New Course For BTVI

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April 15, 2018

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'Programmatic Is The Fastest Growing Segment In Advertising'

Rajeev Goel co-founded PubMatic in 2006 based on the belief that publishers are under-served from a technology and services perspective. PubMatic now offers leading omnichannel revenue automation technology for publishers and enterprise-grade programmatic tools for media buyers. On a short visit to India, Goel spoke about the rise of programmatic in India and how PubMatic is adding value to publishers with its innovative offerings

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4 mins

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3 mins

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Mondelez Hits A Sweet Spot With New R&d Hub @Thane

Set up with an investment of $15 million, the global Research, Development and Quality Technical centre is the 10th such facility across the world for the company, and the first in India.

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The ₹ 5,000 Crore Opportunity For OTT

ORIGINAL CONTENT SET TO BE KEY GROWTH DRIVER FOR INDIAN OTT INDUSTRY, PROJECTED TO REACH ₹ 5,595 CRORE IN REVENUES BY 2022, ACCORDING TO PWC REPORT

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Be Authentic While Telling Stories...

These are some of the most common questions I face when I introduce myself as the head of content for Vice India.

time to read

2 mins

July 22, 2018

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