LUXURY COMES IN SMALL SIZES; EMPHASIS ON PLUSH 1-BHKS

Hiral Sheth Gandhi, director, marketing, Sheth Creators, on trends

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The residential luxury segment presently has been witnessing a diversity in terms of the market dynamics, owing to the anticipations from tar-get end-user segment. While owning a prime piece of residential asset has long been considered as a matter of pride for home owners, the modern housing culture has led to a fundamental alteration in the consumption of real estate. This has thrown the spotlight on various noteworthy trends.

One such burgeoning housing preference that has been brimming the real estate map is micro homes or compact residencies with plush amenities. These homes are gradually gaining traction due to the rapid rise of population and space crunch in the metropolitan cities. With increasing housing rents and residential real estate becoming expensive over the years, home buyers are more inclined towards opting for spaces that are smaller in size for instance 1 BHKs with plush features that fall well within their budget.