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Innovation & Tech that boost CX

Banking Frontiers

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June 2021

Dharmender Narang, Chief Customer Experience Officer at India Infoline, speaks about CX innovations and technologies:

Innovation & Tech that boost CX

Dharmender Narang believes that technology is moving very fast and new ideas are coming up equally fas

Babu Nair: What are the remarkable innovations that you have brought about in the last few months? What has the customer response been?

Dharmender Narang: We always try to give superlative customer experience. Building trust and being proactive keep us ahead and progressing. Not constraining to the channels gives us an edge over others. We noticed the growing trend of ‘do-it-yourself ’. Customers want to be independent. AI and chatbots have helped us in achieving that. Many peers provide chatbot facility. We have gone one step further by adding AI to the chatbot. This gives clients a more realistic answer. We proactively provide solutions to the customers.

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