Paracoat Products | Innovations Around Driver Monitoring Systems
Auto Tech Review|March 2018

Paracoat Products | Innovations Around Driver Monitoring Systems

Suhrid Barua
Paracoat Products | Innovations Around Driver Monitoring Systems

Driver management has always been a huge challenge in India, be it the passenger vehicle or commercial vehicle space. Paracoat Products Ltd, a well-known NVH solution provider, has taken up the challenge of coming up with an innovative solution that it claims will alleviate the ‘driver handling’ concerns of customers in a big way. Auto Tech Review caught up with Rajesh Poddar, Director, Paracoat Products Ltd to know more about the driver management system (DMS) that was showcased at the recently-concluded Auto Expo.

At the expo, Paracoat rolled out three types of dash cams – front, internal and rear. While the front and rear cams will come into play in cases of a vehicle being involved in an incident, the internal cam tracks the behaviour of not just the driver but also of the passengers. The internal cam could work wonders for cab aggregators such as Ola and Uber, said Poddar, as it can not only track driver behaviour but also passenger behaviour. This is critical, since passenger misbehaviour does not generate the same kind of attention like driver misbehaviour in India.

The feedback from radio cab drivers has been very encouraging for the company. Poddar has himself taken over 30 rides in radio cabs, and “all of them” have shown interest in buying the cams at their own cost, because it is for their safety, he claimed. The company intends to sell the dash cams through OES partners as well as OEMs’ accessory showrooms.

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