Trends today often favour the outlandish and outrageous - like a pendulum swinging wildly between the exuberantly excessive and the wildly quirky. Established brands who lean towards timelessness know this too well; the currency of success is no longer dictated by money but by fleeting glances and clicks of a digital crowd dictating what's "now".
Yet, amidst the noise, Loro Piana stands out. Its clothes and accessories have long provided a haven of serenity with a quiet, timeless philosophy untouched by the din. In a crowded room of fashion, it embodies a philosophy often missed by most true distinction does not require contorting to every passing trend. Sometimes, even the boldest statement lies in the form of quiet refusal.
Take, for instance, its Spring/Summer '24 collection part clean slate, part whispered dialogue with Japan, but a wholly undisputed example of understated elegance. 30 pieces unfold like a haiku, each verse an exploration of refined simplicity.
This story is from the March 2024 edition of MEN 'S FOLIO Singapore.
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This story is from the March 2024 edition of MEN 'S FOLIO Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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