Trends change quickly in the fast-paced fashion sector, but responsible sourcing and production is no trend; it's a fundamental shift. Brands and retailers that champion sustainability are increasingly building momentum as they align with the values of a global customer base that is more informed and aware than ever.
Certification marks play a key role. Labels like Cradle to Cradle Certified® and OEKO-TEX® STANDARD 100 provide retailers, consumers and brands with assurances about product safety and sustainability, while a supplier's participation in initiatives like bluesign® and Zero Discharge of Hazardous Chemicals (ZDHC) is an indication of its commitment to chemical management, environmental stewardship and supply chain transparency.
As an innovation powerhouse in the textile sector, Archroma delivers measurable impact. With solutions that increase process efficiency, save resources and add value and longevity to end-products through durable effects, Archroma helps brands and mills worldwide to meet the expectations of retailers and consumers, as well as the evolving requirements of regulators.
The Safe Edge Digital Platform
Bringing digital technology and product stewardship together for the chemical industry, Archroma launched The Safe Edge in 2021. Now upgraded and relaunched as The Safe Edge, this unique online portal allows customers and other partners to assess the regulatory and compliance status of every product in the expanded Archroma portfolio of textile dyes and chemicals, including their third-party certifications.
Such open access to information provides visibility into the manufacturing supply chain and promotes faster time to market. It also enables brands to select solutions that meet their particular sustainability requirements, which is an important aspect of Archroma's new Super Systems+ solutions packages.
This story is from the February 2024 edition of Business Of Fashion.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the February 2024 edition of Business Of Fashion.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
LET'S MAKE FASHION PRODUCT GREAT AGAIN
A panel of experts comprising of top leaders debated the evolution and trajectory of the fashion retail industry in the last ten years - the decade of millennials and e-commerce...
COOL COLORS: Redefining Mid-Segment Fashion for Modern Men
Praveen Bafna, MD, Bafna Clothing Pvt Ltd, speaks on Cool Colors’ growth since its inception and expansion plans in a freewheeling chat with IMAGES Business of Fashion
NOT JUST JEANS: KILLER Transforms into Edgy, YouthFocused Brand
Hemant Jain, MD, KKCL, says the brand will open 500 stores in India by the end of next year, along with expanding into the Middle East and Eastern Europe...
WESTSIDE More Than a Transactional Brand; It's a Lifestyle
Since its inception, Westside has grown beyond just fashion and has evolved into a much-loved family lifestyle brand...
MAS HOLDINGS: A Journey of Innovation and Expansion to a $2 Billion Valuation
With a presence spanning across 14 countries and manufacturing operations in 8, MAS Holdings serves as a pivotal partner to renowned brands worldwide, including industry titans like Nike, Victoria’s Secret, and Lululemon.
ENHANCING INSTORE SHOPPING EXPERIENCE: The Role of Technology & Personalisation
Embracing technological innovations not only guarantees enhanced customer satisfaction but also fosters unwavering customer loyalty, thus paving the way for a thriving future for Indian retailers...
H&M Move Offers Functional 'Movewear' To Empower Individuals Of All Skill Levels: Yanira Ramirez Country Sales Manager, H&M India
In conversation with IMAGES Business of Fashion, Ramirez spoke about how H&M's activewear brand, H&M Move, aims to inspire global movement in a more sustainable manner...
DECATHLON Launches New Brand Identity, SustainabilityBased Business Model
Decathlon is adopting an ambitious global strategy, which encompasses an enhanced customer experience, a strong commitment to sustainability and an overall modernisation of the company...
Casualwear & Athleisure Markets in India WITNESS MASSIVE GROWTH SPURT
In the last few years, the market has witnessed a massive growth spurt driven by growing income levels, changing lifestyles, increasing casualisation among professionals, emergence of start-ups and the entry of foreign players
THE INDIAN ATHLEISURE MARKET: Redefining Comfort, Style & Performance
Athleisure, initially perceived as a simple combination of athletic and leisure wear, has evolved beyond its origins to become much more than just that. It's no longer just about comfort; it's a full-fledged fashion revolution...
