A part from the pandemic turning everything we know upside down and having to adjust to what is being called the “new normal”, one of the major challenges we are forced to face is how to survive on a considerably lesser income. We have come to question what is really important and necessary in our daily lives, as many of us have had to tighten our purse strings as well as our belts.
Lipstick anyone?
When consumer trust in the economy is dwindling, consumers will buy goods that have less impact on their available funds1.
Accordingly, if faced with economic crises such as WWII, 9/11, and now COVID-19, there is a theory that consumers are more willing to buy luxury goods- just the less expensive ones. So instead of buying an incredibly costly cashmere coat, for example, you would buy a glamorous lipstick to lift the spirits. The underlying assumption is that consumers will buy luxury goods, even if there is a crisis. So Covid 19 notwithstanding, consumers are still buying beauty products. Except that the focus has shifted from make-up to anti-aging skincare, as healthy, glowing skin has become paramount in this mask-wearing period.
Doctor’s orders
Our inner health is reflected by healthy, radiant skin, and as medical advisors, we need to help our patients achieve their goals and expectations. But with patients having limited budgets, how can we help our patients to achieve their goals?
Most people are looking for advice on products and procedures which have the support of good scientific research and that yield visible results.
And as each patient is different in age, gender, skin tone, and quality, it follows that the advice would alter from one patient to the next.
This story is from the Dec 2020/Mar 2021 – Issue 35 edition of A2 Aesthetic and Anti-Ageing Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the Dec 2020/Mar 2021 – Issue 35 edition of A2 Aesthetic and Anti-Ageing Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Weightloss When Willpower Isn't Enough
The popular belief that the ability to lose weight is solely linked to willpower is far from the truth. But doctors practising integrative, functional medicine can consistently help individuals struggling with weight loss by simply identifying the cause of excessive weight, writes DR SLY NEDIC
The Face Of Ageing In Mature Patients
DR SLY NEDIC unpacks the ageing-related changes that take place in the faces of mature patients and advises on the most appropriate procedures.
Nose Reshaping With Nasal Threads
Thanks to the advancement of medical technology, a nose augmentation no longer means having to undergo a surgical procedure. Indeed, a simple nose thread treatment is all you need to get a more defined, lifted nose. DR XEN LUDICK elaborates.
Can Your Skin Ever Be Too Clean?
Revisiting how we think about cleanliness and bacteria could be the key to improving overall skin health. Clean is good, but you can have too much of a good thing, writes DR JUANITA KILLIAN.
Collagen The Anti-aging Supplement Of The Future
Collagen. We hear this word more and more. Is this the ‘new’ buzz in the supplement industry? Should everybody be taking it? And is this the solution to halting aging in its tracks? Dr Burt Jooste provides the answers.
DON'T SWEAT IT!
Exploring the causes, symptoms and treatments of hyperhidrosis. DR XEN LUDICK
SHIMMERING and Sun Kissed - Cracking the secret to glowing skin
DR TARRYN JACOBS reveals the science behind skin radiance, and imparts her expert tips on how to get your glow back.
On the NOSE
Presenting an overview on the surgical procedure that is ethnic rhinoplasty – a specialized operation of the nose that is specifically designed to enhance a patient’s appearance without altering his or her ethnic identity1. PROF NKHENSANI CHAUKE-MALINGA
Benjamin Button-ing it
There’s a crop of Hollywood A-listers, models, musicians and entertainers who seem to exist in that rarefied air where their ageing process has either halted dead in its tracks, completely transformed their appearance or, better still, has miraculously reversed time – with most of them looking even better than they did 20 years ago. So what, pray tell, is their secret? DR ANUSHKA REDDY takes a closer look.
A minimalist approach to Beauty
In an era where we have to streamline many avenues of our lives, beauty and skincare seem to go to the bottom of the list, as many would consider it frivolous to spend hard-earned cash on eyeliner and moisturizer. Yet it is still possible to maintain your skincare routine, albeit in a simplified version. DR SIAN HARTSHORNE imparts some valuable advice.
