EVERY TIME YOU BUY A PRODUCT ON AMAZON, WORK IS INSTANTLY PARCELLED OUT TO A CHAIN OF SUPPLIERS – FROM THE RETAIL STORE STOCKING THAT PRODUCT TO THE COURIER DELIVERING IT
EVEN AS INDIAN economists fret over job numbers, they are missing the wood for the trees. Employment data from the NSSO or the CMIE does not capture the hottest trend in jobs: the gig economy.
Worldwide more and more millennials are opting for project-based work – gigs that give them freedom, space, and challenges. With robots and artificial intelligence shrinking traditional industrial jobs, the trend towards assignment based work is growing.
In India, jobs data captures less than 50 percent – by some estimates of less than 80 percent – of all jobs. Most jobs tracked are in the formal economy but it’s in the informal economy where many new economy jobs are being created. The next time Swiggy delivers your dinner at home or you ride an Uber cab to office, you are supporting the informal economy. Mall workers, healthcare startups, interior designers, web coders, and food caterers form a layer of gig jobbers who make India’s informal economy far larger than is generally believed.
The numbers aren’t small. According to a report in Mint: “Delhi has emerged as the top destination for migrant workers joining India’s tech-enabled gig economy, pushing startup capital Bengaluru to a distant second spot. The capital city added 5,60,600 people to its sharing economy in the six months ended 31 March, an 88 percent jump from the 2,98,000 it attracted in the first half of the last fiscal, data from human resource firm TeamLease Services shows.”
This story is from the April 27, 2019 edition of Businessworld.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the April 27, 2019 edition of Businessworld.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
The Astrology Cryptocurrency Of In New Financial Year
Whether you're a seasoned investment enthusiast or just starting out on your financial journey, Vedic astrology can be beneficial, especially in markets as volatile as the crypto sphere
KRISHNA CONSCIOUSNESS
The reader can almost feel that the mortal journey of Krishna has ended, yet Krishna Consciousness has manifested again as Keshav. Krishna-the Seventh Sense reveals the continuity of existence, notwithstanding the limitation of the one who exists. This book is a treasure
Recreating The Maruti Moment In EVs
SAJJAN JINDAL on the joint venture with MG Motor, electric mobility, charging infrastructure and more
Sustainable Models of Support for Women Entrepreneurs in India
Personal one-on-one mentorship is a key intervention that is most required amongst MSMEs and young startup founders today
ELEVATED ROAD TO SUCCESS
Honda Cars India is exporting 'Made in India' cars back to Japan showcasing India as a strong manufacturing hub for Honda sedans and SUVs. What is its game plan?
HOW HINDUJA GROUP'S BID TO ACQUIRE RELIANCE CAPITAL VIOLATES INDIA'S FDI, INSURANCE NORMS
The bid structure has come into question with the insurance regulator pointing out that it not just allows Hinduja Group-backed foreign entities to own 100 per cent in Reliance Capital’s insurance business but also lets them bid on borrowed money in total disregard of Indian laws and norms
Taking Astrology To The Masses
Driven by profound fascination and belief in the cosmic intricacies, Rajeev Bhandari, Founder, AstroSagga is on a mission to offer affordable courses to fuel employment in astrology sector
"My Mission Is To Make Temples Across India Better"
Sharad Kamath, Founder and CEO, 3ioNetra identified the need fora comprehensive software solution to address the complex billing and accounting needs of temples based on his experiences as avolunteer and organiser at religious functions
A Conduit Between Spiritual and Tech Realms
In November 2023, Vama secured a Seed Plus round led by Wavemaker Partners, bringing its total funding to USS 2.8 million
"AI Will Catalyse Hockey Stick Growth Of Astro Sector In India"
The current faithtech landscape in India leans heavily towards entertainment, says Punit Pandey, Founder, AstroSage and believes the key lies in shifting the revenue model from entertainment to trust