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Tally retains market leadership

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April, 2023

Tally has long been the leader in the finance and accounting sector, but MargERP is emerging as a powerful competitor. In the future, it is possible that MargERP could even supplant Tally as the go-to solution for finance and accounting

- Satya Sundar Mohanty, Ashok Pandey, 

Tally retains market leadership

 

India’s finance and accounting software market is booming due to increased digital adoption, regulatory requirements, and a need for operational efficiency. Factors driving demand for F&A software in India include increased efficiency and competitiveness. This market is set to expand, creating new opportunities for businesses.

ResearchandMarkets report forecasts 8.5% CAGR growth for India’s F&A software market. Investment in SaaS has surged by 62.5% and is projected to reach $6.5 billion by 2022.Tally is currently the top F&A software in India’s market, followed by Marg ERP and Zoho Books, according to survey results.

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