From Period Poverty to Period Dignity

ISHU SHIVA is revolutionizing daily life for many women in India by giving them access to menstrual health using safe and sustainable practices and products. KARISHMA DESAI interviews Ishu about how she is removing the stigma around menstruation, is liberating women from taboos, and is promoting healthy practices.

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Q: Welcome to Heartfulness Magazine, Ishu. It’s a pleasure to have you with us today. Your work in the field of menstrual health has been making significant strides, and we’re excited to delve into the details of your journey and the impact of Sanitree. Thank you for joining us.

Thank you, Karishma. I’m delighted to share our story and hopefully inspire others to join our mission.

Q: Let’s start at the beginning. Can you share with us the story behind Sanitree? What was the catalyst that led you to create an organization focused on menstrual health?

My journey began as a child, before I started menstruating. I was fortunate enough to receive education about menstruation from an NGO that visited my school. This enlightening experience demystified menstruation for me. However, when I moved back to Rajasthan, I was taken aback by the stark contrast in attitudes. Menstruation was a taboo topic, shrouded in stigma and misconception. This was the impetus for me to start an NGO. We were one of the first in Rajasthan to openly educate girls and boys about menstruation in public places and government schools. Our goal was to break the silence and promote healthy practices.

Q: That's an inspiring start. Can you share a success story that reaffirms the importance of what you’re doing?

One story that stands out involves a woman from a rural community who had been using poor-quality sanitary pads. She had allergies and rashes, so menstruation was a curse for her. It was a painful and uncomfortable experience she dreaded every month.