Championing healthy and tasty foods for kids

Most parents would agree that it's quite a task to ensure their children eat healthy meals.

- NOOR ANAND CHAWLA

While kids want tasty and attractive-looking options, their parents look for the nutritional value involved. Fortunately, there are many brands on the market making this task an easy one. Here's our round-up of five brands offering healthy and super tasty treats for kids.

SLURRP FARM Founded by two mothers, Shauravi Malik and Meghana Narayan, Slurrp Farm arguably revolutionised the Indian kid's food market. With its high-quality, healthy food options for children which are also tasty, the brand has been quite the market disruptor. Slurrp Farm's snacks and pre-mixes contain no additives, no preservatives and are made with mostly organic ingredients, real fruit as well as many essential minerals and vitamins. In their quest to provide the healthiest options, they also use real butter and wholegrains with zero trans fats. The products are made from traditional recipes and are packed with protein, calcium and fibre.

"Globally, children's diets are loaded with nutrient-poor foods made with refined wheat flour (maida), trans fats and excess sugar and salt. An alarming number of children are developing health problems and allergies related to unhealthy diets. Childhood obesity is on the rise and children are at a greater risk of developing lifestyle disorders. Our pattern of eating and the nutrition content of our meals have dramatically changed, adversely affecting our health and our planet's health. To solve this we must start by addressing our daily food choices. At Slurrp Farm, we offer sustainable, nutrient dense and diverse ingredients to enhance our children's diet. This we thought is the best way to ensure that kids, farmers and the planet stay happy," explain the founders.