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Kuppadam Sarees Win Nat'l Award
The New Indian Express Tirupati
|June 15, 2025
Recognition Under ODOP initiative comes as a major boost to weaving families of Chirala
The famed Kuppadam silk sarees of Chirala in Bapatla district have received a prestigious national award under the Centre's "One District One Product" (ODOP) initiative, putting the spotlight back on a centuries-old handloom tradition. The award will be presented during a national ceremony at Bharat Mandapam, Pragati Maidan, New Delhi, on July 14. Bapatla District Collector J. Venkata Murali will receive the award on behalf of the district.
This recognition comes as a major boost to hundreds of weaving families in Chirala and surrounding villages, who have kept the Kuppadam saree tradition alive despite dwindling demand in the face of mechanized textile production.
Dit verhaal komt uit de June 15, 2025-editie van The New Indian Express Tirupati.
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