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Science of celebrations The formula for a 'magical' Christmas

The Guardian

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December 24, 2025

Christmas may seem like a time for switching off and suspending disbelief, but there are plenty of ways to introduce a little science into the celebrations.

- Nicola Davis Science correspondent

Science of celebrations The formula for a 'magical' Christmas

We asked experts for their top home experiments to challenge friends and family.

Sweet science Matthew Cobb, professor of zoology at the University of Manchester, suggests picking a sweet such as a jellybean and, with your eyes shut and holding your nose, chew it, all while keeping your mouth shut.

"See if you can tell what the sweet tastes of - you will probably just say 'sweet' and maybe have a vague idea of something else," said Cobb. "After five seconds, take your fingers off your nose and you should get a sudden rush of sensation that enables you to correctly identify the flavour." A more extreme version of this experiment, he said, involves grating an onion and an apple, separately, then tasting each of them on a spoon with your eyes shut and your nose firmly held: "They should taste the same, until you take your fingers off your nose." Cobb said such experiments showed how flavour was largely composed of smell, not taste: "When we chew, the smells emitted by the food go up into our nose via the back of our mouth, where they stimulate our olfactory neurons."

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