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Jess Glynne 'sick' over use of Jet2 song to promote US deportations

The Guardian

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August 01, 2025

It is the viral internet meme of the summer, sparking laughter and thousands of wry smiles at the pitfalls of a British summer holiday.

- Alexandra Topping

Jess Glynne 'sick' over use of Jet2 song to promote US deportations

But the journey of the viral Jet2 holiday advert - with its promotional voiceover played out over cheerless summer holiday footage, including waterslide disasters and images of pouring rain - took a darker turn this week when it was used by the White House in a post on X to promote Immigration and Customs Enforcement (Ice) deportations.

Jess Glynne, whose 2015 single Hold My Hand accompanies the advert, was quick to respond to the post on Wednesday, saying she felt "sick" that her music was being used to spread "division and hate".

Yesterday afternoon Jet2 also condemned the move, saying it was "disappointed to see our brand being used to promote government policy such as this".

The official White House account posted a clip on X on Wednesday night showing people wearing handcuffs being taken on to planes, and was captioned: "When Ice books you a one-way Jet2 holiday to deportation. Nothing beats it!"

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