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Fears of Asda price war wipe £4bn off rival supermarkets
The Guardian
|March 18, 2025
More than £4bn has been wiped off the value of Tesco, Sainsbury's and Marks & Spencer shares since Friday amid fears that their rival Asda will step up the grocery price war.
Tesco, the UK's biggest supermarket, was the hardest hit; its share price fell more than 12% yesterday, while second-place Sainsbury's was down more than 8%, and Marks & Spencer dropped 9%.
Asda, the UK's third-biggest supermarket chain, said its profits were likely to decline this year as it invested more in cutting prices and putting more staff in shops.
Analysts said it was likely that profits at Tesco and Sainsbury's would be squeezed by having to lower prices.
Supermarkets are under pressure from costs, including from national insurance changes and higher wages.
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