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Viva Communications, Inc. and WEBTOON Productions Seal First-Look Development and Production Deal to Bring More Hit Stories to Viva One

The Freeman

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August 06, 2025

Viva Communications, Inc., one of the Philippines' leading entertainment powerhouses, and WEBTOON Productions, the fan-driven studio and IP business from WEBTOON Entertainment, Inc., have signed a significant three-year first-look development and production partnership to bring more beloved and popular Wattpad stories to life as adaptations on Viva One.

Viva One, which has an extensive base of over four million subscribers across 90 counties, becomes the ultimate destination for these beloved adaptations. Building on their longstanding collaboration, this new deal further cements Viva's reputation as the home of faithful and acclaimed adaptations based titles from Wattpad.

One of these is the wildly popular and trending Ang Mutya ng Section E, which have successfully expanded their fandoms throughout the globe, making it a global phenomenon. As part of this new partnership, fans can expect more upcoming Wattpad adaptations on Viva One.

Filipino audiences have long embraced compelling stories that originated on Wattpad, from the early successes of Diary ng Panget and Talk Back and You're Dead to fan-favorite adaptations such as Ex With Benefits, This Time, Your Place or Mine?, and

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