Curb appeal & closing deals

In a city where homes sell stories as much as square feet, make yours that much coveted bestseller

- Prerna Mistry

Selling your home isn’t just about sticking a “For Sale” sign and waiting for magic to happen. Today's buyers are scrolling, swiping, and shortlisting before they even set foot in your building.

Which means if you want to close the deal at the price you deserve, you need a game plan that’s part old-school charm, part digital hustle.

Knowledge

It is important to know your flat like a pro (and sound like one too). If you hesitate when a buyer asks, “What's the carpet area?” you've already lost half the battle. Before you even think about advertising, prepare a crisp cheat sheet with all the essentials such as built-up and carpet area, year of construction, society formation status, monthly outgoings, transfer fees, and parking details.

Note the number, size, and layout of each room, add a neat floor plan with north-south-east-west directions, and even throw in the brand of the lift for good measure. If you're selling with fixtures and furniture, have that list ready too. The goal is to know your home so well that you can pitch it confidently, without fumbling for answers or flipping through papers.

Communicate

Now spread the word — everywhere. Gone are the days when you'd just tell your broker and stick a notice on the society board. Today, your property needs to be everywhere your potential buyer might be lurking.