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Axis Max Life Launches New Domain For Smoother Customer Experience
The Business Guardian
|June 18, 2025
Axis Max Life Insurance Limited ("Axis Max Life"/"Company"), formerly known as Max Life Insurance Company Limited, has transitioned its official website from https://www.maxlifeinsurance.com to https://www.axismaxlife.com, marking a strategic milestone in the ongoing brand evolution.
The move reflects the company's unified brand identity and reinforces its commitment to delivering a digitally empowered, seamless customer experience. The domain migration is purely digital in nature and brings no impact to existing policyholders as all policy terms, benefits, and services remain unchanged.
Customers can continue to manage their policies, pay premiums, and explore insurance solutions on the Axis Max Life website without disruption. This update is designed to simplify access while signaling a modern, unified brand presence under the banner of Axis Max Life.
Dit verhaal komt uit de June 18, 2025-editie van The Business Guardian.
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