Poging GOUD - Vrij
Some top Bollywood stars don't worry if their films flop!
Sunday Island
|October 05, 2025
They have Brands and Investments to bank on!
Bollywood poster
Non-film income has become a defining factor in the brand value of Bollywood's biggest stars, with earnings from endorsements and investments in companies, startups and property now substantial enough to help them weather leaner patches without major hits and resist pressures to lower fees.
The brand value of actor Ranveer Singh emerged the highest in 2024, showed the latest study (a calendar year exercise) by the US-based global financial advisory firm, Kroll.
"Ranveer Singh continues to be the top Bollywood star by brand value. He has become the face of diverse endorsements. This unique blend of stardom and strategy cements his position among the industry's most renowned stars," said Umakanta Panigrahi, managing director, Valuation Advisory Services, Kroll.
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