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A thrilling road to building a gaming company
Mint Mumbai
|March 09, 2026
The journey of creating a bowling simulator that bridged the gap between amateur players and international stars
Never Say Die: My Life in Business and Entrepreneurship By Shripal Morakhia, Penguin Random House India, 224 pages, ₹699
2010-2016: Clubs were elitist and out of reach. The lack of open space exacerbated by poor air quality left no healthy or sheltered places to play and develop emotional intelligence. This lacuna fostered the birth of Play-Live, which was later renamed Smaaash.
There were a few existing formats, but they lacked the neutrality of age and, most importantly, the application of modern available technology. Once, in 2011, while watching a cricket match, I saw the technology offered by Hawkeye and requested them to develop an expertise that would take indoor cricket to the next level.
Dit verhaal komt uit de March 09, 2026-editie van Mint Mumbai.
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