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Dubai Basketball heads into historic playoffs
Gulf Today
|May 10, 2025
Coca-Cola Arena, the region's premier venue for international live entertainment and sport, is marking a historic milestone as it concludes the debut ABA League season with Dubai Basketball, the city’s first professional basketball franchise and the arena's official anchor tenant.
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During the nine-month season, Coca-Cola Arena welcomed over 61,000 fans, including 5,700 international visitorshighlighting Dubai's rising position as a hub for global sports tourism.
The season drew over 200,000 website visits and saw more than 12,000 Dubai Basketball merchandise items sold, creating strong digital engagement and fan enthusiasm ahead of Dubai Basketball’s highly anticipated playoff debut against Cedevita Olimpija on Sunday at the Coca-Cola Arena.
Dit verhaal komt uit de May 10, 2025-editie van Gulf Today.
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