Restaurant body NRAI takes Rapido route, drops ONDC from the menu

In a significant pivot, the National Restaurant Association of India has halted onboarding member restaurants to the Open Network for Digital Commerce (ONDC), citing leadership churn and sluggish developments with the government backed e-commerce platform.

- 

Instead, the industry body is now exploring a partnership with mobility startup Rapido, signalling a potential shift in its bid to challenge the food aggregator duopoly Zomato and Swiggy.

"NRAI has currently paused the conversation with ONDC due to leadership change and also because the pace of conversation could have been quicker.