ALL EYES ON WAVES SUMMIT IN MUMBAI

The World Audio Video Entertainment Summit (WAVES 2025) is all set to take place at the Jio World Convention Centre in Mumbai between May 1 to 4 and Prime Minister Narendra Modi will inaugurate the prestigious summit which is a joint initiative between the central and Maharashtra state governments.

- Robin Roy The writer is Senior Journalist and former Managing Editor, First India

On January 27, 2025, the Ministry of Information and Broadcasting marked a significant milestone in the lead-up to the World Audio Visual & Entertainment Summit (WAVES) with the launch of major initiatives at the National Media Centre, New Delhi by Ashwini Vaishnaw, Union Minister of Information & Broadcasting, Railways and Electronics & Information Technology and Gajendra Singh Shekhawat, Union Minister of Culture & Tourism.

Also present on the occasion were Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, Shri Arunish Chawla, Secretary, Ministry of Culture. Indian Filmmaker Shekhar Kapur and Gaurav Dwivedi, CEO Prasar Bharati. Inspired by the Prime Minister's vision of establishing the World Audio Visual & Entertainment Summit (WAVES) as a summit of global repute, something similar on the lines of the Davos Economic Forum, the Union Minister of Information and Broadcasting, mentioned that this attempt was a part of a broader strategy to highlight India's creative economy, which is rich with tradition, storytelling, and cultural significance-elements of what is globally recognized as the "Orange Economy."

"Our rich culture, which once resonated in the halls of the Chicago World's Fair through Swami Vivekananda, is today being carried forward by our Prime Minister on the global stage, through initiatives like yoga, culture, creativity, and Ayurveda," said Ashwini Vaishnaw.

"WAVES is an extension of this effort, aiming to make India the global capital of the creator economy," he added.