Honda’s India push: 10 new cars by ’30

Honda Motor Co. President, CEO & Representative Director Toshihiro Mibe has unveiled an ambitious strategy for the Indian market, signalling a major shift in the company’s global priorities.

- @ TOSHIHIRO MIBE, PRESIDENT, CEO & REPRESENTATIVE DIRECTOR, HONDA MOTOR

With a dedicated project team focusing onelectrification and collaboration opportunities, Honda plans a significant product offensive.In an interview with Vikram Chaudhary, Mibe confirms plans to launch 10 new models, including seven SUVs, by 2030, and introduce the Zero Series Alpha EVin India by 2027 — which will also be exported to Japan and otherAsian markets. Excerpts:

Why this renewed focus on India?

Indiais going tobea priority market, and that’s where we want to spend more efforts.We have established a dedicated project team to develop our strategy for the Indian market. Electrification (EV) isa key element of this strategy, but we are also