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Wimbledon: Real or reel?

Business Standard

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July 19, 2025

Wimbledon this summer became the No 1 destination for India's cricket glitterati.

- SANDEEP GOYAL

Wimbledon: Real or reel?

Virat Kohli was there. Sachin Tendulkar was there too — both in the Royal Box. Jasprit Bumrah, Suryakumar Yadav, Ajinkya Rahane, Ravi Shastri, Deepak Chahar and Rishabh Pant were also at Wimbledon 2025 — all of them graced SW19 and made every effort to proclaim their presence to the world, at least through their social media handles.

The grass court tennis grand slam that ended last Sunday kept with its long-standing tradition and brought with it global stars from sport, music, fashion, and film, turning heads with elegant dresses, tailored suits, and plenty of style. Wimbledon is easily the most prestigious tournament in tennis, and comes in a signature blend of fame and oomph. For a fortnight each London summer, the All England Lawn Tennis and Croquet Club becomes more than just a battleground for Grand Slam glory; it transforms into a stage where fashion meets tradition and celebrity meets Centre Court. And this year, India cornered a disproportionate share of Wimbledon glamour — driven perhaps by the need of its celebrity class to be seen and liked by millions of their Insta followers.

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