Logistics companies gear up to meet festival season demand surge

Firms plan new warehouses, capacity expansion, and contractual staff hiring

- UDISHA SRIVASTAV

With the festival season around the corner, third-party logistics firms are gearing up for a sharp surge in shipment volumes, with the number projected to rise by 40-50 per cent during the period, driven by higher consumer spending and increased brand activity.

From opening new warehouses and expanding capacity at existing facilities to hiring contractual staff and entering new transport hubs, companies are stepping up operations to meet the expected spike in demand.

Prozo, which provides warehousing and fulfillment services, expects shipment to rise by 50 per cent compared to last year. "We expect festive shipment volumes this year to be 30-50 per cent higher than the last festive cycle," Ashvini Jakhar, founder and chief executive officer (CEO) of Prozo, said.

Celcius Logistics, a cold chain marketplace, is also expecting a similar surge in shipment volumes. Swarup Bose, founder and CEO at Celcius Logistics, said, "We expect a minimum 40-50 per cent growth in shipment volumes this festive season, compared to the previous year, driven by increased brand activity and penetration of smaller brands into emerging markets."