Prime example of going the extra mile

A WEST Midlands accountancy firm is celebrating a momentous milestone, having raised more than £100,000 for Birmingham Children's Hospital Charity over the last 10 years.

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Prime Accountants Group, which has offices in Birmingham, Solihull and Coventry, has been fundraising for Birmingham Children's Hospital Charity since 2015 when colleagues took on the 3Ps Challenge.

Teams geared up to take the classic Three Peaks Challenge to a new level by completing the equivalent distance of the journey to the peaks, to the summits and across the lakes, raising over £25,000.

Since then, the teams have completed sponsored bike rides, walks and row-a-thons as well as office fundraisers such as cake sales, pyjama days, unwanted clothes collections for recycling as well as pulling on their best festive knits for Birmingham Children's Hospital Charity's annual Jolly Jumper Day.